San Francisco-based event producer, talent buyer, experiential creative, and performing DJ with a career spanning nightlife, festivals, venue programming, artist relations, community development, and live event operations. With experience on both sides of the booth, he understands what artists need to do their best work, what audiences need to stay engaged, and what production teams need to manage behind the scenes to create a seamless experience. His approach considers every part of an event, from the lineup and pacing to the people, environment, and systems that bring it all together.